LSA Global Insights Newsletter: Sales
Showing posts with label Sales. Show all posts
Showing posts with label Sales. Show all posts

August 24, 2024

How to Increase the ROI of Sales Training


 


 

How to Increase the ROI of Sales Training

 



 

Are You Getting a Return on Your Sales Training?

Even though $20 billion is spent on business sales training per year, more than a third of sales leaders admit that they do not have a clear idea of what measurable return they are looking for on sales training. 

That is a costly mistake if you want to increase the ROI of sales training.

While investing in solution selling training skills to boost sales performance makes sense, our training measurement research found that only 1-in-5 sales reps change their behavior and performance from stand-alone sales training. 

Why?

Because merely conducting sales training sessions (regardless of how good they are) does not guarantee improved sales results.

The real challenge lies in fundamentally changing and reinforcing the key sales mindsets, behaviors, and skills required to consistently deliver higher sales performance.

7 Strategies to Increase the ROI of Sales Training

If you want to move the needle, here are seven research-backed strategies to increase the ROI of sales training initiatives. 

How does your sales training stack up?

 

 


 

 

VOICE OF THE CUSTOMER

 

Robert Zeman

District Sales Manager

Aflac

"This sales strategy and methodology moved my team from good to great, outperforming teams four times our size.

We are now guides and managers of the sales process rather than pushers and pullers.

Employing these techniques opened doors with decision makers who consistently denied access in the past.

Bottom line, it worked in the toughest market we’ve ever faced."

 

 

Toolkits for Sales Leaders

 

 

Proven tools for sales leaders to boost performance

 

 

Proven tools for impactful
sales training

 

 

About LSA Global

 

 

 

Get Aligned. Stay Aligned.™

 

 

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May 25, 2024

A Blueprint for Sales Strategy Success

A Blueprint for Sales Strategy Success



Sales Reps Do Not Believe In Their Company's Sales Strategy

Our latest B2B sales strategy poll found that less than half of sales reps believe in their company's sales strategy for success. That is a problem. Strategic sales clarity accounts for 31 percent of the difference between high and low sales performance.

B2B sales success isn’t just about making catchy pitches; sustainable sales success is about formulating a comprehensive and effective sales strategy that:

·    Resonates with your ideal target clients

·    Is implementable by your sales force

·    Aligns with your organization’s strategic priorities

Developing an effective B2B sales strategy requires a deep understanding of market dynamics and the ability to adapt to evolving trends.

5 Steps to Crafting an Effective Sales Strategy

Sales leadership simulation assessment data tells us that too many sales leaders struggle with the ability to select strategic sales priorities that add significant value and create a competitive advantage. 

How does your sales strategy stack up?

 

 

 

 

VOICE OF THE CUSTOMER

Pratiksha Patel
VP Talent
L'Oreal

"LSA has a unique ability to quickly understand our business and needs. This keen understanding allowed for a solution that was specific and impactful.

They are well prepared and ingrained themselves to become one of us. We’ve come to see LSA Global as a true sales partner."

 

 

 


 

Toolkits for Sales Leaders

 

 

Proven tools for sales leaders to boost performance

 

 

Proven tools for impactful sales training

 

 

 

About LSA Global

 

 


 


February 24, 2024

Top Pressures Faced by Sales Managers





Pressures Faced by Sales Managers Are Unique to Their Role

 A sales leader’s average tenure is less than two years, which is far shorter than the tenure of most other managers.

Why is this?

We know it’s partly because salespeople are promoted into management positions without adequate sales management training or experience to handle sales leadership.

Sales leaders are uniquely accountable for leading, managing, and coaching their teams (just like all other new managers) PLUS meeting revenue targets, perhaps the most important and pressure-filled success metric of any organization..

 Not an easy task.

The Top 4 Sales Leadership Pressures that Must Be Overcome

We know from leadership simulation assessment data that sales managers face consistent and visible pressure in four areas that must be addressed in order to succeed.

How do your sales leaders and managers stack up?

 


 

VOICE OF THE CUSTOMER

 Kim Chaumillon
VP Global Talent Management Trimble, Inc.

"Originally, we launched a RFP to identify a solution selling and sales management training program provider to improve the skills of the sales teams in our global distributor network.

 

LSA Global challenged our thought process and helped us focus on the systemic factors that create a high performance sales environment first, before we focused on the more symptomatic needs of sales leadership skills training.

 

Their strategic approach and sales leadership programs are top notch."

 


Toolkits for Sales Leaders

 

 

Proven tools for sales leaders to boost performance

 

 

Proven tools for impactful sales training workshops

 


About LSA Global

 

 

 

 

Get Aligned. Stay Aligned.™

 

 

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