Can Your Sales Reps Build Insight? 2 Key Competencies
To
successfully sell complex solutions, sales reps must focus more on customer
success than simply closing deals.
Buyers are
better informed, customers expect more, and differentiation is often harder to
articulate.
To thrive,
sales reps must move from being order-takers to insight providers —
trusted business advisors capable of guiding clients toward solutions they may
not even realize they need.
Sales rep assessment simulation data suggests
that with deliberate effort, targeted business sales training, and meaningful
organizational support, sales reps can raise their game.
Where to
Start?