LSA Global Insights Newsletter: Are You Set Up to Reach Your Sales Targets?

November 25, 2017

Are You Set Up to Reach Your Sales Targets?

Business man getting shot thru a cannon to reach sales targets

90% of Revenue Targets Increase Each Year
Nine-out-of-ten of our sales clients report their sales targets increase each year.  

The Majority of Sales Reps Have Low Conviction Levels
While ninety percent of sales targets will increase next year, the majority of sales reps do not believe that their sales targets (and thereby their potential rewards) are clear, relevant, meaningful, fair or possible based upon the current sales strategy, sales culture or sales talent.

The Good News
Strategic sales clarity accounts for 31% of the difference between high and low performing sales teams and can double sales force commitment and conviction levels once target clients, differentiation, strategies, goals, roles and success metrics are defined.

The Bad News
Not enough sales leaders invest the time and thinking required to help their sales teams move from selling a product to selling a business solution.

The Bottom Line
Winning sales teams:
  • Create go-to-market sales clarity by ensuring all key stakeholders clearly understand and commit to a winning go-to-market sales strategy that can be  consistently implemented throughout the organization. 
  • Build aligned and high performance sales cultures by ensuring their teams clearly understand what is expected and how that behavior drives the sales strategy forward.
  • Differentiate top sales talent by ensuring they attract, develop, engage and retain top sales talent.
If you would like to know how your sales practices stack up for high growth, this Sales Best Practices Health Check is for you.

Want to see how you are doing? 

About LSA Global
Founded in 1995, LSA Global is a leading performance consulting and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned