Selling to Executives - Don't Let This Happen to You

Selling to executives is different. 

Executive barriers are higher and more complex to hurdle. Before executives or senior directors approve a purchase decision, they need to understand specifically how the product or service will specifically impact their overall corporate goals.

To sell to these high level decision, makers successfully, you must be able to effectively accomplish 3 main objectives:

• Identify your target customer's key business and financial goals, objectives, strategies, and operating issues.
• Link your ....

Learn more about the 3 keys to Executive Selling...

About LSA Global
Founded in 1995, LSA Global is a leading performance consulting and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned

Moving Beyond Consultative Selling

While solid product knowledge and advanced consultative selling skills can deliver increased revenue, they will not deliver industry leading sales results.

Industry leadership comes when real business acumen is added to the mix and you become a trusted advisor as opposed to merely acting as one.

For your company to maintain or achieve industry leadership your sales force must be fluent in three areas...

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About LSA Global

Founded in 1995, LSA Global is a leading performance consulting and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned