Channels are a complicated business, filled with nuance, complications, and outright complexity. What works in one situation might be counterproductive in another.
As a result, an important job for a channel leader or manager is to evaluate, adapt, and execute within a flexible framework that allows alignment across multiple objectives and metrics.
About LSA Global
Founded in 1995, LSA Global is a leading performance consulting and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned
