LSA Global Insights Newsletter: How to Design a High Performance Culture

February 10, 2020

How to Design a High Performance Culture

How to Design a High Performance Culture

What Corporate Culture Is
Do you know how to design a high performance culture?  Culture is your organization's unique approach to how it executes strategy. If strategy is "what" you want to accomplish and "why", then culture is "how" you execute it on a day-to-day basis.

For example, let's say your organization wants to grow market share by 10% to meet growth targets. To accomplish this, what approach to the market should your organization take? Should it be more of a market adopter, focused on improving existing offerings (like KIA)? Or should it be more of a market leader, creating brand new offerings (like Tesla)?

The answer informs "how" the employees of the organization collectively drive strategy execution in terms of market approach. Because strategy must go through people and culture to get implemented, choices like this represent your organization's culture.

What Corporate Culture Is NOT
  • Corporate culture is NOT only about having fun. Every workplace and office should have an engaging environment, but it doesn't make your organization unique.
  • Culture is NOT only about corporate values. Values are important, but almost every organization in a 10-mile radius probably shares the majority of your corporate values.
  • Culture is also NOT only about employee engagement. Engaged employees are critical, but employee engagement is simply one aspect of organization health.
The Point
The point is that none of these (a fun environment, your corporate values, or employee engagement) truly set your organization apart from others. Everyone wants to have a fun environment, be values-driven, and have highly-engaged colleagues.  Today, organizational health is just a ticket to play the game.  

Your workplace culture is your organization's unique approach to "how" work gets done - it's what makes your organization different from all others.

Voice of the Customer

"Thanks a million for the great strategy and cultural alignment session for our global leadership team. Your experience and patience to expertly deal with the inherent and complex challenges between business units uncovered many hidden truths that created a great road map for us to use as guidelines moving forward as a unified leadership team. I recommend LSA to any leadership team looking to shape and align organizational culture."

Juan Plaza | Sales Leader, Latin America | Trimble Navigation

About LSA Global
Founded in 1995, LSA Global is a leading performance consulting and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned